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Slurpee History

Coke กับ Slurpee อยู่คู่กันมาตั้งแต่เริ่มต้นวันแรก

Nurtured by 7-Eleven’s savvy marketing team, the Slurpee implanted itself as a cultural phenomenon. According to John Ryckevic, 7-Eleven’s one-time category manager for Slurpee and fountain beverages, the company targeted a young, hip market: